[{"data":1,"prerenderedAt":49},["ShallowReactive",2],{"q-sw-114-2-social-work-management-037":3},{"subject":4,"subjectSlug":5,"subjectFullName":4,"question":6,"related":24},"社會工作管理","social-work-management",{"id":7,"webId":8,"year":9,"session":10,"subject":4,"legacy":11,"number":12,"stem":13,"options":14,"answer":19,"answerNote":20,"images":21,"lawTimestamp":9,"explanation":22,"freq":23},"sw-114-2-社會工作管理-037","sw-114-2-social-work-management-037",114,2,true,37,"有關公共服務行銷組合「5Ps」模式，下列敘述何者錯誤？",{"A":15,"B":16,"C":17,"D":18},"產品（P for product）","推廣（P for promotion）","績效（P for performance）","人們（P for people）","C",null,[],"本題考點為公共服務行銷組合「5Ps」的組成辨識。傳統行銷4P為產品(Product)、價格(Price)、通路(Place)、推廣(Promotion),服務與公共服務行銷再擴充加入「人員(People)」;因此公共服務行銷5Ps一般為產品、價格、通路、推廣、人員,而「績效(Performance)」並非其標準要素,故選C為錯誤者。A產品、B推廣、D人們(People)皆屬5Ps範疇。關鍵在辨識「績效」是績效管理的概念,而非行銷組合中的一個P。",1,[25,29,33,37,41,45],{"webId":26,"stem":27,"number":28,"year":9,"session":10},"sw-114-2-social-work-management-036","在產品或服務組合中，各產品呈現在最終用途、生產要求、分配通路或其他面向的關聯程度，係屬行銷策略的何種構面？",36,{"webId":30,"stem":31,"number":32,"year":9,"session":10},"sw-114-2-social-work-management-038","在運用系統支援組織針對非結構化問題，制訂與執行決策的一套系統，係屬下列何種資訊系統的類型？",38,{"webId":34,"stem":35,"number":36,"year":9,"session":10},"sw-114-2-social-work-management-035","社會服務契約委外已成為許多社會福利機構主要經費來源，相較於非社會服務契約，下列何者屬於社會服務契約的特性？",35,{"webId":38,"stem":39,"number":40,"year":9,"session":10},"sw-114-2-social-work-management-039","為了讓資訊科技在社會工作實務的應用上能創造出最大效益，有關社會福利機構對於現代科技的使用，下列敘述何者錯誤？",39,{"webId":42,"stem":43,"number":44,"year":9,"session":10},"sw-114-2-social-work-management-034","在社會服務契約委外中，若依服務個案數與服務項目計算酬勞，係屬下列何種管理機制？",34,{"webId":46,"stem":47,"number":48,"year":9,"session":10},"sw-114-2-social-work-management-040","有關組織變革（organizational change）的敘述，下列何者正確？",40,1787299256979]